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The escalating demand for personal grooming products among the masses is primarily driving the global deodorants market. Furthermore, the growing prominence of innovative fragrances, scented, and 24-hour odor-free deodorant varieties is also bolstering the market growth. Besides this, the introduction of natural and aluminum-free deodorants that are produced using organic ingredients, including activated charcoal, coconut oil, baking soda, essential oils, floral extracts, etc., is positively impacting the global market.
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